The New Tie & Dior Jewelry

Victoire de Castellane applied the tie and dye technique to the precious finery of the new Dior Fine Jewelry collection. A collection with curves and dazzling colors which further enhances the vision of Monsieur.

The New Tie & Dior Jewelry By Victoire de Castellane

It all started with the idea of ​​introducing the tie-dye textile dyeing technique into the new Haute Joaillerie collection by Victoire de Castellane for the Dior house. Already used for the Fall / Winter 2020 season by Maria Grazia Chiuri, the workshops have worked on jewelry pieces with eloquent curves of Monsieur’s grammar.

Pieces that showcase this dyeing technique on the iconic codes of the house. After revisiting the iconic Rose des Vents, the stunning dresses are the starting point for this collection. But this time, the precious jewels are tinged with a very Dior playfulness! What other talent of the house than Victoire de Castellane could have made it possible here to create the new Tie & Dior jewels, even more overwhelming.

If Victoire de Castellane worked on this technique in a spirit of Fine Jewelry, Dior attires do well to take over silhouettes day by day. Precious, the new Tie & Dior jewelry certainly is. But they are first and foremost the fruit of Dior inventiveness – it transforms couture or jewelry virtuosity into the ranks of everyday life.

The new Tie & Dior jewels are making around more than one hundred pieces, colors caressing the senses, and brightening up Dior’s jewelery magnificence with almost pop tones.

With the realism that she knows best, Victoire de Castellane cuts her choker or pendant necklaces, her bracelets, double rings or her asymmetrical earrings in a gradation of precious stones as bewitching as they are charming!

And if we know Monsieur Dior’s love for soft colors , this is the first time that Victoire de Castellane has created a jewelry association.

The Tie & Dior collection is indeed a revolution – so many exceptional stones and pearls, in various sizes and shades, have never been worked together!

This collection illustrates the versatility and address of the Dior style. It takes skill to manage and to combine so many colors, lines, and sizes, in a harmony that is simply exquisite to the eye!

Round, oval, pears and shuttles…gradients passing from pink to white, from green to gray. The finery, carved by the spirit of Victoire de Castellane, prolong the intensity of rubies, sapphires, emeralds or spinels in compositions offering their swirling pigmentation!

By diverting the expected spirit of a Fine Jewelry collection, Victoire de Castellane once again plays with classic codes to inject something fabulous! The Tie & Dior collection is indeed a journey into the universe of Avenue Montaigne, the mischief that makes the sublime in addition!

The first Fine Jewelry Collection by Pomellato

Pomellato introduces ‘La Gioia’, the first fine jewelry collection that enchants the iconic codes of the Italian house with sensual volumes and unusual gems.

Pomellato, The First Fine Jewelry Collection

Since its founding by Pino Rabolini in 1967 in Milan, Pomellato has never ceased to shake up the sometimes conservative codes of jewelry. With its daring attire, studded with colorful gems and damn splendid, the Pomellato house is recognized for having set new standards in the work of gold and stones.

In 2020, here is “La Gioia”, the first fine jewelry collection from the most unique silversmith in Milan.

With “La Gioia”, Pomellato Enters Fine Jewelry

The Pomellato house is iconic for its gold pieces with particular curves, and its free and shimmering colors. The Nudo rings or the little Orsetto capture all the spirit.

Powerful, creative and daring, Pomellato jewels this time distill their faticiousness in even more magnified versions!

Entering into fine jewelry, Pomellato, on the contrary, did not abandon their nonconformism.

“La Gioia by Pomellato truly expresses who we are, the deep identity of Pomellato who is not an elitist jeweler. This collection reflects a form of Italian art de vivre where we do not distinguish between everyday jewelry and ceremonial jewelry, between those we wear and those we leave to the trunk. In Italy, the beautiful is not scary, it sublimates life!” said Sabina Belli, CEO of the house.

With around 165 pieces that are as many necklaces, rings, bracelets and earrings, La Gioia introduces a sublimated vision of Pomellato DNA. The love of color and unusual gems; the taste of curb chains and XXL links – but above all, the irresistible appeal of irregular gem-set, perfectly mastered.

Cut in the large workshop of Casa Pomellato, the pieces of the fine jewelry collection of the house reveals all that the impertinence of Pomellato is exceptional. When it is coupled with such craftsmanship, it can only give birth to even more frenzied icons!

The iconic Nudo rings find a more sophisticated aura here – the Tango chains and famous hard stones of Ritratto win to be enchanted in a craftsmanship of excellence that can only serve the sparkling imagination of Pomellato.

The first Pomellato fine jewelry collection finally marks the meeting between the chic and the joyful Pomellato. Creations to be worn in a lively and radiant way! This is fine jewelry by Pomellato: inevitably flamboyant and sublime.

The Cartier Fine Jewelry Collection

Named (Sur) Naturel, the Cartier Fine Jewelry collection introduces, in 2020, an organic ode to nature – between abstraction and figuration, thanks to its exceptional craftsmanship!

The 2020 Cartier Fine Jewelry Collection

We know of the Cartier house due to its extraordinary talent for transfiguring the common into unparalleled jewel. Juste un Clou or the panther of Cartier are all jewelry figuration of a universe where joke is mixed with technical prowess.

But this time, the Cartier fine jewelry collection is aiming for something else. What makes the modernity of a piece of High Jewelry in 2020? It is no longer to oppose the representation of reality to its most extreme stylization. An abstract pattern like stripes becomes figurative by evoking the nature of a zebra. This is the story of (Sur) Naturel explains Pierre Rainero, director of Cartier image and heritage.

Seeking the poetry of the jewel more than its realism, Cartier ends up with new jewelry pieces, which manage to go beyond the limits of realism. Subtle and surprising, the new Cartier jewels are based on the colors and lines of eminently precious stones to create evocations rather than representations.

We can guess all the heritage of the “king of jewelers and jeweler of kings” in the ethereal use of gold, emeralds, coral or even diamonds and onyx. The spotted gold here evokes the iconic Cartier panther. 

A transfiguration which stylizes fire, water, fauna and flora in magical volumes because they are grandiloquent. It is for example the Sinopé necklace which undulates like a stream – cut around diamonds and lapis lazuli, studded with five oval sapphires of Madagascar of 39.22 carats. Inventive and quasi-organic splendors thus revive all this new Cartier Fine Jewelry collection. 


Harry Winston: Diamonds Are A Girl’s Best Friend

The history of the jewelry house sung by Marilyn Monroe, who owns the second largest collection of jewelry pieces. The history of Harry Winston, an exceptional diamond cutter.

Harry Winston, An Extraordinary Story

New York. 1932 – Harry Winston is a passionate gemologist when he founded his house in the Big Apple. A passion for stones and diamonds certainly, but above all a business sense. Three years later, Harry Winston bought his first major diamond – rough uncut 726 carats, it was called ‘Jonker’.

12 individual stones result from it. The largest, an emerald-cut diamond, represented a total of 125.35 carats.

Bold, Harry Winston certainly was. He sent the stone to New York, then decided to send the rough diamond himself by registered mail. For 64 cents. In 1938, after having heard in the press of the discovery of a rough diamond of 726.60 carats in Brazil, Harry Winston did not hesitate a second and flew in search of the treasure.

He eventually finds his trace, acquiring it in Antwerp – the extraordinary rough diamond called Vargas entered his collection! Its ornaments are so exquisite that Harry Winston is the first jeweler in the world to adorn an actress with his diamonds. Today, a common practice, Harry Winston has thus become the “Jeweler of the Stars”. From Elizabeth Taylor to Marilyn Monroe, adulation is mutual.

An Iconic Logo

In his creations, Harry Winston signs them of a very innovative spirit for the time – at his place, the precious stones dictate the design of each around, and not the frame. This philosophy can be seen in a logo that has become synonymous with the King of diamonds. An eight-sided logo makes it an emerald engraved with the initials H.W.

Harry Winston adoring this stone cut more than any other, the emerald has become a strong symbol of the house. A logo that underlines a flawless commitment to first-rate quality.

In 1948, the Duke and Duchess of Windsor met him for the first time. A few weeks before, the Duchess of Windsor had written to Harry Winston in a letter “My friends tell me that you have such wonderful things”

Among these wonders, legends like the Taylor-Burton diamond, offered in 1966 by Richard Burton to his wife Elizabeth Taylor. A pear-shaped diamond of 69.42 carats fashioned by Harry Winston from a rough diamond of 241 carats.

Marilyn Monroe already entered her name as a legend, in 1953, in the no less mythical film “ Men prefer the Blondes”. In the film’s key song, Diamonds are a Girl’s Best Friend, she sings “Talk to me Harry Winston!” Tell me all about it! From New York, London, Paris, Geneva to Tokyo, Hong Kong and Shanghai, the name Harry Winston is on everyone’s lips!

LIFE magazine, again, claimed that Harry Winston actually had the second largest collection of jewelry after the Queen of England.

Harry Winston’s New York, Diamonds And Inspirations

The house celebrates around a collection representing the love that founder Harry Winston had for the vibrant city of New York.

New York And The Harry Winston Diamonds

If we know the attachment of creative souls to certain cities, that of Harry Winston for New York holds fundamental importance in the history of his house. It must be said that when he founded his workshop in 1935 in New York, he was then in the heart of a vibrant and extremely connected city. Could he have heard of the discovery of this diamond in Brazil other than by being there?

This diamond which, in 1938, lead him on an adventure which ends with the acquisition of Harry Winston of this famous diamond called Vargas.

The New York Collection

This time, the famous Harry Winston house in New York, its energy, its inimitable structure and its whimsical spirit in jewels where glamour is mixed with shimmering colors!

Exciting, this collection is just as much as it is revisited in attires flown by the craftsmen of the house, the places having themselves marked the creativity of Harry Winston during his lifetime.

An urban journey lived on lines of diamonds which retraces the districts, the colors and the historic structures which inspired Harry Winston jewels. Jewels which captures the audacity in the film of the campaign, obviously in movement. Like the city that never sleeps

The New Dior Variation Around The Rose des Vents Icon

Victoire de Castellane placed one of Christian Dior’s charms on the Rose des vents jewelry line. A dreamlike collection, all in symbolism.

Dior, The Star And Rose des Vents

We know the superstitious nature of Monsieur Dior, his love of roses and his infallible taste for the sublime. We know the story that led Christian Dior to make the star one of the charms of his house.

On the evening of April 18, 1946, the day before an important meeting leading to the foundation of his house, “while going up Rue du Faubourg-Saint-Honoré, Christian Dior stomped on an object on the ground and failed to fall, as if the object itself was trying to get his attention.”

This object was a star. The star then entered the aesthetic and visual grammar of the house of Dior.

In 2020, Victoire de Castellane, the facetious and eminently glamorous spirit at the head of Dior jewelry creations, is responsible for giving a new variation.

And this time, Christian Dior’s lucky charm comes to light up an already iconic line of jewelry. The Rose des Vents jewelry line, imagined by Victoire de Castellane in 2017.

Eternal guardians of the couturier’s inspirations, Rose des Vents jewelry is cut in the manner of the mosaic present in the villa Les Rhumbs in Granville. Key place for Dior’s creation, since it is that of his childhood.

The new Dior variation around the Rose des Vents icon is understood as a celebration of the exceptional craftsmanship of the Dior workshops.

The new models imagined by Victoire de Castellane are studded with diamonds, ornamental stones and golden rice-grain twists, which hem the medallions. A virtuoso craft that distills the symbolism of Monsieur’s charms, while constituting modern talismans made to accumulate, according to the joys of life!

And if curiosity comes to pique your desire to know all the places that inspired the creation of Christian Dior, this “Paris Fashion and Luxury Icons Tour” visit will surely meet them.

Chanel Goes To Conquer The Moon

A new and inspired campaigned puts forward the latest novelties of the Haute Joaillerie collection – or when the Camelia flies off for a celestial daydream. 

Coco’s Jewels On the Moon 

After literally taking off a rocket during the Autumn/Winter 2017 show under the nave of the Grand Palais, Chanel returns to its desire for celestial escapades. This new Haute Joaillerie collection is also highly inspired – spotlight on the iconic Camellia, the line distills Chanel distinction around a novel play around adornments. 

“My (jewels) are supple and unmountable. […] The set can be dismantled and used patterned around a hat or fur. Thus an ornament is not longer an immutable thing. Life transforms it and submits it to its needs”. Coco’s words resonate especially with this new collection because, for the second time, Chanel creates with the idea of a changeable jewel in mind. 

After imagining last year a collection where the Camellia would pass leisurely from sautoir to brooch to being the most chic hair accessory in the galaxy … now the collection imagines Chanel’s favourite flower as a convertible jewel. 

The Double Chanel Ring 

The three-Camellia buttoned ring, cast in pink gold and diamonds transforms as so…Worn on one or two fingers, so much so that the ring folds on itself. True innovation in the Chanel style, the new Haute Joaillerie collection offer a very poetic reading of the Chanel icons. 

Speaking of icons, the Première Rock watch is here introduced in Pink Blossom – an evergreen that flirts with the imagination. In fact, the short film that introduces the new collection is itself a well-sculpted narrative. 

In an elevator bound for the Moon, four strangers meet, enjoy each other and finally enjoy the journey; slowed down. And since the journey is more important than the destination, we might as well spend it in a warm but chic atmosphere – eminently Chanel. To discover here

The Prestigious January Artcurial Sales in Monte-Carlo

The rarest icons of luxury and fashion will be put up for auction on the 14th, 15th, and 16th of January in Monaco. Objects of desire in the viewfinder!

“ A most rare jewel from Lalique which will symbolise the meticulous quality which presided as a value over the selection of 600, 700 pieces of jewellery proposed in this new sale” declared François Tajan, deputy chairman of Artcurial. The new sale organised by the house definitely has a lot to get collectors of icons excited. Not only do the prestigious Artcurial sales attract a number of the most active of collections, they also attract a strong reputation. Many iconic pieces of fashion and art are often put up for auction. 

The January sales will thus gather strong creations from the jewellers and watchmakers of the Place Vendôme, next to wild and funky versions of the iconic Kelly and Birkin – Hermès Winter Collection. Amongst the watches offered, a Rolex Padellone, réf 8171 – the first watch equipped with a calendar, imagined in the 1950s. 

“A selection of timepieces from the 18th century to today, of which an important part are enamelled watches and watches made for the Chinese market, coming from a private collection which will attract a large number of connoisseurs, without forgetting the dynamic of vintage watches from Patek Philippe, Rolex and Audemars Piguet” says Marie Sanna-Legrand, director of Collector Timepieces. 

Jewels side – gems are given the spotlight this season. Blue-green, green-yellow, pink diamonds, rubies, sapphires, emeralds, spinel… The most iconic names of the Place Vendôme will be under the hammer. Cartier, Boucheron, Van Cleef & Arpels but also jewels signed César and Arman! The most sought-after piece is an opal choker – estimate? Between € 150,000 – 200,000. 

The 14th, 15th, and 16th of January will also see unusual but exquisite versions of the Hermès Birkin and Kelly that will be sure to attract a crowd. The audacity of the pieces intensely magnifies these icons of leatherwork. The Kelly retourné 32 in Tauriollon Clémence Blue Thalassa, Indigo, Denim Blue, or Etoupe.. Or the Birkin 35 Braise Crocodile.. So many pieces to acquire if not to visit during the Art Curial exhibition. In Paris, the 19th and 20th December. Then, pieces will fly off for the salons of the Hotel Hermitage Monte-Carlo to be exposed on the 12th and 14th January before their much awaited sale. 

Charles Lewis Tiffany, The Setting And A Romantic Icon

As LVMH has just acquired the emblematic Tiffany’s house for 14,7 billion euros, let’s go back to the icon of the world’s most popular jewellers!

The story of the Tiffany’s & Co jeweller starts in the middle of the 19th century when Charles Lewis Tiffany borrows $ 1000 from his father to open a small stationary and gift shop in the centre of Manhattan. Very quickly, the store became a must-visit for elegant women looking for something more discreet. At the time fashion was made in the style of Victorian opulence, and for jewels that translated to huge gems mounted on even larger rings. 

The attraction for the Tiffany boutique came from the Charles Lewis’ completely different approach – the man liked using 92% pure metal and at the same time traveled the world and exhibitions in search for the most precious gems. The jeweller thus chose diamonds and rubies over their brilliance instead of carats. It is thus that in 1867 he received international recognition by winning the grand prix de l’artisanat for silver at the Exposition Universelle in Paris. However, the story of the Setting – absolute icon of the Tiffany’s & Co repertoire – appears some twenty years later.

In 1886 then, the fashion for jewellery is still in the Victorian style – heavy decorations and engravings almost suffocating the sparkle of the stones. Charles Lewis Tiffany wanted to change the equation. What he is looking for is a more discrete way to allow the treasures shine without fail – Charles Lewis Tiffany wants the gem only and that the only gem dazzles the world! He imagines the Setting – a ring that elevates the stone ; six prongs that lift it to maximise its fire and brightness. With as little metal as possible, the founder of Tiffany’s & Co managed to put the stone in its best light. Better, the diamond rises almost as if it is floating above the metal… the Setting is born and would soon become anchored in the collective imagination. 

The setting became the ideal for engagement rings, so much so did the jewel manage to capture all the splendour and shine of pure diamond. Charles Lewis Tiffany’s innovation also allowed the creation of an engagement ring that would become the symbol of love and devotion – a simple ring that hides nothing and allows the brightness and sublime nature of the stone to shine through. In 2016, the ring loses nothing of its grandeur. At the occasion of Tiffany’s 130th birthday it was honoured in all its pertinence. All along its history, the Tiffany setting has in fact maintained and embellished its original design: a brilliant cut diamond supported by six platinum prongs. Nothing more, nothing less for a ring fashioned as a figure of unchangeable love. 

The Tiffany Setting in a few key dates:

The iconic engagement ring, the Tiffany Setting became the testimony for eternal love. 

2017 : Jennifer Lawrencewore a revisited version of the classing Tiffany while attending the Mostra event in Venice

2017 : Ophélie Guillermand poses for Tiffany & Co’s  “Will you?” campaign with the Tiffany Setting

2017 : The Tiffany Setting is at the heart of a new advertisement campaign, “Believe in Love”

2016 : The “I will” campaign puts forward the savoir-faire of the artisans working of the Tiffany Setting under the camera lens of artistic director Keith Ehrlich 

2016 : The house celebrates its 130th birthday by creating a limited edition of the Tiffany Setting in 130 units and in different declinations

2016 : For her wedding, Bridget Jones choses the Tiffany Setting 

2015 : On the red carpet of the Golden Globes – Amy Adams wears the Tiffany Setting 

Spring 2015 : Cora Emmanuel poses for the “Will you?” campaign with the Tiffany Setting 

2015 : To celebrate their love, Ashton Kutcher offers Mila Kunis the Tiffany Setting as an engagement ring

2014 : The video campaign “This is a Tiffany ring” puts forward the Tiffany Setting

2013 : Tiffany & Co launches a new jewellery line for The Great Gatsby that includes a “vintage” engagement ring, considered as the Tiffany Setting that Carey Mulligan wears in the film 

2013 : The engagement ring that Kim Kardashian wears is a Tiffany Setting, she notably wears it on the red carpet of the “Tao Nightclub” for her 34th birthday 

2011 : Lee Pace plays the role of the perfect fiancé and offers Laetitia Casta a beautiful Tiffany Setting for the maison’s new campaign 

February 2011 : On the Academy Award’s red carpet in Hollywood, Anne Hathaway wears a Tiffany Setting

2009 : The Tiffany Setting makes its appearance in the film Bride Wars

2007 : The Tiffany Novo diamond appears as a homage to the Tiffany Setting diamond

2000 : Sex and the City’s Charlotte is offered a Tiffany Setting by Trey in the third season

1999 : Tiffany’s & Co launches a new diamond size under the name Tucida

1926 : The United States adopt a new purity norm of Tiffany (95 percent) as an official national norm for platinum 

1887 : Charles Lewis Tiffany buys the jewels of the French crown to create the Tiffany Setting

1886 : Charles Lewis Tiffany creates the magnificent Tiffany Setting

The Tiffany Blue – Colour Of Love

As LVMH has just acquired the emblematic Tiffany’s house for 14,7 billion euros, let’s go back to colour emblematic of the Tiffany’s universe: Tiffany blue, or the adored colour. 

Since its creation in 1845, Tiffany & Co has defined the canons of elegance, celebrated the most beautiful romances, sealed the most sincere loves with utmost sophistication. It is at the heart of the blue coloured box now become iconic that are nestled the highly desirable jewels. All over the world, the blue Tiffany box has become a reference – a sign the literally makes the heart flutter. “I believe that there was first a willingness to symbolise an idea of optimism, energy and New York. Love. It is even proved by entirely serious scientific studies that when you expose men and women to this blue box – the heart beats about 20% more quickly. Which is stupefying!” Underlined the previous general director of the house, Frédéric Cumenal, in 2014. 

Selected by the founder Charles Lewis Tiffany for the cover of the very first Blue Book – the exquisite collection of artisanal jewels by the house – the colour transformed itself into a universal sign of luxury and voluptuousness.. A tint that evokes the escapism, calm and freshness of an aquatic setting: the  Tiffany blue is all of that at once. In 1906 already, the New York Sun reported: Tiffany posses, in his store, something that he will refuse to sell you no matter the amount of money you offer. This thing, and he will insist to give you one, is one of his boxes”. 

Even today, the simple sight on one of these boxes arouses in all of us the feeling of a great gift. Through this blue, eminently complicated to receive, Tiffany & Co captures in reality the ambitious dream of a desirable world of legends. A world where clients fond of charm and magic are adorned by the marvels of the jewels. Yes, the blue box of Tiffany’s encloses much more than a treasure – it signals the excellence of the house’s master artisans as well as man’s eternal love for beauty!

The Tiffany Blue in a few key dates

The years pass but the Tiffany’s house continues to carry promises and dreams through its legendary Tiffany Blue

2018 : For its spring campaign, Tiffany’s shows Elle Fanning coming out of a black and white world and diving into a world covered in blue 

2018 : A new blue-dialled watch, the Tiffany Micro Watch, is launched for sale

2018 : In relation to the Greenhouse Project, Marilyn Minter creates a house filled with silver Tiffany jewels on which the colour blue is reflected 

2017 : The Christmas campaign, Tiffany Christmas, puts to the forefront the little blue box 

2017 :  During the presidential transfer Melania Trump offered Michelle Obama a Tiffany’s gift, recognisable by the blue box

2017 : On the fourth floor of its New York flagship, Tiffany’s opens its Blue Box Café

2017 : Tiffany’s edits a new Blue Book

2016 : After the annual Blue Book edition, a Blue Book Gala is organised

2015 : The new Blue Book is remarkable –  made spectacular by the Turquoise Necklace

2015 : The Christmas campaign, Joy comes out from the Blue, puts forward the blue box

2014 : The Tiffany & Co house patents the famous blue box

2014 : A new blue-tinted Tiffany & Co boutique opens on the Champs Elysées

2014 : Valeria Garcia creates a Christmas campaign putting forward the Blue Tiffany 

2013 : A third edition of the Blue Book is edited, present many pieces in Tiffany Blue and makes the occasion for a Gala

2013 : For its Christmas campaign, A Very Tiffany Holiday, the house puts forward once again the value of the blue box – but this time revisited with a red ribbon 

2013 : The Rockefeller Centre is lit up in blue for the Blue Book Call and a giant blue Tiffany box is exhibited in the front 

2013 : For its 175th birthday, the house creates a series of rings set with a fancy intense bluish-green diamond of 2,51 carats

2011 : In its Christmas campaign, Blue is the colour of dream, Tiffany’s puts forward only its pretty blue box

2010 : The Christmas campaign, Have yourself a Marry little Christmas, Tiffany’s puts forward in particular its blue box

2009 : The Christmas campaign, Give voice to your heart, has the famous blue box as its centre piece

2002 : In the film, Sweet Home Alabama, Patrick Dempsey makes the most romantic of proposals to Reese Witherspoon in a Tiffany’s boutique amidst blue boxes

1961 : Tiffany & Co launches a guide on etiquette with the cover in the famous blue colour

1906 : Charles Lewis Tiffany declares that all Tiffany products must be sold in their blue box and that all blue Tiffany boxes can only be obtained through the purchase of a Tiffany Jewel

1897 : A second edition of the Blue Book is edited 

1889 :  During the Paris Exposition Universelle, a blue Tiffany pavilion is mounted

1845 : A pouch, bag, and case come to complete the packaging 

1845 : Charles Lewis Tiffany chooses to deposit the Tiffany Blue at Pantone 

1845 : A first edition of the Blue Book is published 

1837 : The first Tiffany’s jewels are already sold in a little blue box