The Tod’s compagny loves to celebrate the Italian savoir-faire, history and art of living. This time, it is around a project and a very beautiful book entitled Aria d’Italia that we discover, page by page, the Italy of today.
First published chapter by chapter through videos and photographs on Tod’s digital channels under the form of of a series of episodes, the Aria d’Italia project will be concluded in a book to be published in September 2022 by Rizzoli.
Composed as a cultural, artistic and lively initiation of Today’s Italy, this trip allows you to discover the beauty and the voluptuousness of the Italian art of living… Through the words and the experience of those who bring it to life. Young artists, business owners, craftsperson testimonies represents the creative visual journey !
“If the Martians were to arrive, I would not take them to Rome, but to the provinces to discover the sublime and hidden places,” reads the words of Francesco Mondadori, a businessman, in the upcoming book.
« In my opinion , imagination is a dream, something that isn’t real, but something caused by something we lived and that is inside us” confessed the artist Sergio Fiorentino…
A particular sensitivity to beauty and tradition led student Bianca Vanni Calvello Mantegna to create an organic farming project in sunny Sicily, and Niccolo Rignano and Gemma Richards to convert an abandoned villa in Piedmont into a charming hotel, “La Foleia.
Diego Della Valle‘s house takes the reader on a journey through Italy’s ubiquitous beauty – its heritage which, from a farmhouse in Puglia, to the baroque remains of Sicily and Tuscany, to the splendour of the Amalfi coast, can only inspire chic and refinement!