Proenza Schouler aesthetic rapidly set itself apart at New York Fashion Week from the very first runway show – this designer duo’s boldness in cuts, fabrics, and colors has propelled them to success. For Spring/Summer 2017, they seem to have fallen back in love with their original geometry. A sculptured dress, charged with different fabrics and layers, has finally made it onto the catwalk – with tremendous attention paid to each detail in the garments. How could one eschew such luxury for a fleeting trend? No, Proneza Schouler is not in the business of ready-to-buy.
Sexy and edgy, the designer duo is contributing to a refiguring of all the rules of American good taste – perfect for an urban trendsetter. As they are so wanton to do, Proenza Schouler took inspiration for their pieces from a number of different geographic locations. This year, the collection has a distinct Japanese flavor. Seeking the perfect craft to weave tiny leather strips into the garment, the duo took inspiration from traditional Japanese techniques. On this geometric dress, the sculptures of Alexander Calder and strange marbles of Giovanini Lorenxo Bernini animate the movements and pairings of fascinating colors.
Proenza Schouler also sought to experiment with rectangular layers of fabrics to produce new lengths – McCollough wanted to make things short this season but not too short. The result is a hybrid of lengths edged with ostrich feathers made in Paris. With the strength of primary colors, this Proenza Schouler dress touches pure emotion.
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