Ice Watch’s new Solar Polar blends playful and refleching colors and unheard sustainable utility.
Ice-Watch Solar Polar: Strong Colors For A Sustainable Watch
Since 2007 and the appearance of Ice-Watch in the the watchmaking world
Composed around a sustainable moe that allows it to function without a battery, the watch wears its optimistic values on its sleeve; it’s through its casing that it absorbs the energy needed to work. A 40 millimeter diameter suffices to let it captivate the power needed for a three and a half month operating life.
How can a quartz watch funtion without a battery? You may ask. Well, the house anticipated the question and prepared an answer as simple as the mechanic of the Solar Polar Ice-Watch: “the battery’s energy is replaced by a durable and infinitely renewable resource: light. Every ICE solar power hides, under its bezel, a set of ultra-thin semicircular sensors. Activated by any type of light, natural or artificial, bright or dim, they continuously provide the battery with power.”
The Ice-Watch Polar line…
It welcomes a new member that brings inspiring new colors.
Intriguing for many reasons, the Ice-Watch Solar Polar introduces six new dials, bright and sharp, to boast its sustainable values. United around a powdered pink or a navy blue, two-toned with a central halo that adds acidulous, aquatic and even boreal shades, the Ice-Watch Solar Polar’s new dials reveal incredibly stylish and dynamic colorways.
Chiseled in flexible silicone, the watch positions itself above any genre or boundary. Genderless and perfect for any season, the Ice-Watch has made it a first priority to proudly showcase its sustainable values under every angle. Especially when it comes to packaging; it’s delivered in a re-usable felt packaging which is made from recycled plastic bottles.
Light and practical, the watch only weighs 30 grams. This is because the Ice-Watch Solar Polar gets rid of all the superfluous aethetics to keep only its bare essence; a minimalistic design, outside of space and time and a utility in tune with its own. The new Solar Polar’s distill an unheard of kind of energy, one that is deeply involved.
And to wear these new watches in a way that endorses the planet’s protection, the brand has chosen Tatiana Silva, the weather anchor known for being deeply committed to both climate and environment. “It’s the line I am most i toch with; a green and clean type of technology, with products accompanied by recycled plastic felt cases. it’s an obvious choice for me. On top of that, the colors enable me to mix and match the watches with all of my outfits, in town and on screen.”. A collaboration that will lead in the coming months to a capsule collection. To be continued…