A Summer with Terr’Ice by Moët & Chandon

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Moët & Chandon champagne has acquired universal recognition through its three centuries of existence. With audacity and elegance, this French brand anchors champagne tasting in the values of sharing. In the 18th century, the formula for its Grands Millésimes champagnes became set and stone. Since then, the legendary Moët Impérial has teamed up pinot noir, pinot meunier, and chardonnay. Its singularity is obtained through a precise oenology that’s adaptive and hands-off. The natural diversity of its vintages, terroirs, and years serve as an anchor to the infinite nuances of this highly desirable champagne.

In 2010, the brand that initiated the champagne pyramid innovated once more by introducing Moët Ice Impérial, the first champagne made to be had on ice. With an ideal freshness to accompany summer festivities, Moët Ice Impérial has a luminous robe that, once put on ice, gives off a fruity intensity sure to delight the most demanding of palates. “For any other champagne, the introduction of ice creates an imbalance. The innovation here resides in the conception of Moët Ice Impérial, now a maker’s brand, that allows for it to achieve the perfect balance only if served on ice,” specifies chef de cave Benoît Gouez.

Today and until next September, Moët Ice Impérial can be tasted on France’s most trendy terraces. “Un été en Terr’Ice” will open with original flavors: in a white or rosé version, this champagne that’s especially created to be drunk with ice will reveal its more luxurious nature. In an all-white decor – just like Moët Ice’s bottle – the Terr’Ice terrace will become an invitation to relaxation and deliciousness with egg-shaped sofas. In this very luxurious atmosphere, a simple tasting will be offered to the public: a glass of cabernet and 3 ice cubes, nothing more nothing less! From Paris to the coastal cities of the Basque coast, the Sables d’Olonne, and Monaco, this brand new concept will be available at the Trianon in Versailles, Les Jardins du Marais in Paris, Baoli Beach in Cannes, the O2 terrace in Deauville, and the Abbaye de la Celle in Provence.

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