Let Guerlain Breathe New Life Into Your Complexion

In the beginning, there was the earth. A golden-brown earth that belonged to the vastness of the deserts, offering itself up to the rays of the sun that would beat down upon it. Then, there was Guerlain. It is said that every twenty seconds, a Guerlain terracotta powder is sold somewhere in the world.

It’s a handy accomplice for a naturally healthy glow, a woman’s faithful companion for all seasons since 1984 (and a man’s companion since 1988). Devoid of mother-of-pearl in its male version, this unique powder was conceived in order to respond to a new definition of “beauty” in the 80s: a pleasing complexion should be tanned… but not via UV rays! To satisfy those seeking to achieve this paradoxical beauty standard, Guerlain put its money on an ultra-fine bronzing powder, captured in a black enamel case. Like a soft caress, it applies ever so delicately; this is made possible through the inclusion of a tiny brush and sifter set. The powder can thus be lightly and airily applied from your cheeks to the tip of your nose.

This summer, Guerlain is unveiling a new golden-bronze powder, practical to slip on and wash off. As is to be expected, this new powder is adaptable to any range of skin tones, from dark to light and everywhere in between. It’s a union of luxury, refinement, and modernness. Now you can maintain a gorgeous tan all year round!