The Première Watch by Chanel

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To open the last Chanel runway show at the Grand Palais in Paris. The Première appeared as never before: wrapped around the waist of top model Cara Delevingne. Worn as a belt in an unprecendented way. The Première experience is an ode to this vision of time. A chant celebrating the liberation of women. Created exclusively for Chanel women in 1987, the Première uses the same shape as the bottle stopper for Chanel N°5, itself tracing the same geometry as the famed Place Vendôme. The Première is an icon, one that preceded may others in time. The timepiece has an endless surface, a dial that is neither strangled by the fragmentation of the seconds, or by the rigidity of space.

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