Daniel Craig on a visit to Omega’s manufacturer in Villeret, Switzerland… It’s James Bond in person coming to discover the production process for the new Omega Seamaster 300 Spectre at the heart of the bastion of Swiss watchmaking. An avid collector, just like the role he plays, Daniel Craig was fascinated by the engineering prowess...
2002: Louis Vuitton enters into the watchmaking universe and, for the first time, the trunk maker releases its very own watch. The Tambour was born, destined to become an icon. The Tambour is first and foremost a novel and poetic design that is exceptional by definition. Inspired by the drums of Kodo, the timepiece traces...
There’s no other timepiece in the brand’s universe that quite reflects the boyish attitude of their founder as well as the new Boy.Friend. This attitude is said to be thanks to the love of her life Arthur Capel – who died tragically in December 1919. She affectionately nicknamed him “Boy”… After nine years spent at...
Proudly sporting the red and black colors of the Emirates New Zealand Team, the Seamaster Diver 300M ETNZ celebrates a two decade-long collaboration that has been marked by success. Begun in 1995 for the navigation campaign led by skipper Sir Peter Blake in the America’s Cup, this partnership was forged in glory: the ETNZ skipper...
Breitling is a family enterprise, one of the last independent Swiss watch manufacturers. The watchmaking brand is also one of the only in the world to equip its watch styles with movements that are officially chronometer certified – the ultimate sign of precision, entirely manufactured within their workshops in La Chaux-de-Fonds. It was in 1884...
From the 1851 Universal Exposition in London, where Antoine LeCoultre obtained his first gold medal for major contributions to the development of the watchmaking industry, to the creation of the Calibre 101, the watch worn by Queen Elizabeth II for her coronation, with the iconic Reverso made for British polo players in India in between…...
There’s no other timepiece in the brand’s universe that quite reflects the boyish attitude of their founder as well as the new Boy.Friend. This attitude is said to be thanks to the love of her life Arthur Capel – who died tragically in December 1919. She affectionately nicknamed him “Boy”… After nine years spent at...
Throughout time, the BR 01 has assumed its place in the watchmaking universe as an authentic platform of creation: tourbillon, tourbillon-timer, power reserve, skeleton, “grande date”, GMT, chrono, the BR 01 has been able to reinvent itself through conceptual innovation – Flight Instruments, Heritage, Phantom, Tête de Mort, B-Rocket… The first BR 01 was presented...
A perfect incarnation of the concept of fusion that’s so near and dear to Hublot, the Big Bang’s iconic design, big time prizewinner and icon of modern watchmaking, is celebrating its 10th anniversary this year. The term Big Bang may immediately draw to mind the fortuitous formation of the universe, but Hublot ties it to...
The story of the Portugieser begins in the 30s, when two Portuguese merchants headed to Switzerland to place an order with the International Watch Co. for bracelet-watches as precise as a marine chronometer. In those days, the Schaffausen manufacturer could only carry out this request if they used a voluminous yet resistant pocket watch movement....
