{"id":5308,"date":"2013-09-10T10:59:58","date_gmt":"2013-09-10T08:59:58","guid":{"rendered":"http:\/\/icon-vrai.loc\/2013\/09\/10\/the-reverso-by-jaeger-lecoultre\/"},"modified":"2020-10-21T00:15:06","modified_gmt":"2020-10-20T22:15:06","slug":"the-reverso-by-jaeger-lecoultre","status":"publish","type":"post","link":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/","title":{"rendered":"The Reverso by Jaeger LeCoultre"},"content":{"rendered":"
One day in India in 1930, someone from Jaeger-LeCoultre rubbed elbows with a few polo players from the British colonial army. C\u00e9sar de Trey took on their desire to possess a watch that would be able to support the shocks that came with their sport, and passed it on to Jacques-David LeCoultre. The Reverso<\/em>, which means \u201cI turn around\u201d in Latin, is an enrapturing timepiece who\u2019s casing turns around itself at will. It is defined by the flexibility of a gesture, and all the makings of its particularly elegant design. Safeguarded from jostles and bumps, the watch\u2019s originality has allowed it to take off towards a decided success. Quickly become mythic, it has established itself as an art deco object who\u2019s curves attempt to reconcile art and industry in their own right.<\/div>\n
With its multiple possibilities for personalization on its reverse side, the Reverso has inspired other styles by the label. Composed around a nacre dial, with a baguette diamond periphery, the Reverso 101 Art D\u00e9co <\/em>is a small slice of precision that until now has been reserved for openwork and skeleton timepieces: through an iconic subtleness, the heart of the mechanism fits into a kind of atmospheric void. The key to the mystery? An invisible and removable mirror. The perfect balance between progress and the tradition of Swiss artisanship, the style reuses the Reverso<\/em>\u2019s lines and the Calibre 101<\/em>\u2019s concision. From the Reverso would also come the Grande Reverso  Neva – <\/em>sprinkled with meandering patches of diamonds in its white gold version – and, in 2012, the Grande Reverso 1931 Rouge<\/em>. By leaving a minimum of its metal exposed, the carmen enamel watch, the same color as those that artists in the 20s sported to highlight their independence, this watch won\u2019t enchant you, it\u2019ll blow you away. While the international show of Haute Horlogerie cekebrates it’s 24th edition. The Jaeger LeCoultre revives with the Reverso watch for the pleasure of afficionados and presents the exclusive twelves pieces Hybris Artistica, just out of the studio and still ad’s virgin. Before such of preciseness, the knom-how is exalted in a new level. In this way, the gem setters definitively put the magic of Jaeger LeCoultre into the toolbox of time.<\/div>\n","protected":false},"excerpt":{"rendered":"

One day in India in 1930, someone from Jaeger-LeCoultre rubbed elbows with a few polo players from the British colonial army. C\u00e9sar de Trey took on their desire to possess a watch that would be able to support the shocks that came with their sport, and passed it on to Jacques-David LeCoultre. The Reverso, which means…<\/p>\n","protected":false},"author":3,"featured_media":5304,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[21],"tags":[10216,10215,10217,1731,1721],"class_list":["post-5308","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-watches","tag-grande-reverso-neva","tag-la-grande-reverso-1931-rouge","tag-reverso-101-art-deco","tag-reverso-jaeger-lecoultre","tag-watches-jaeger-lecoultre"],"acf":[],"yoast_head":"\nThe Reverso by Jaeger LeCoultre - ICON-ICON<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Reverso by Jaeger LeCoultre - ICON-ICON\" \/>\n<meta property=\"og:description\" content=\"One day in India in 1930, someone from Jaeger-LeCoultre rubbed elbows with a few polo players from the British colonial army. C\u00e9sar de Trey took on their desire to possess a watch that would be able to support the shocks that came with their sport, and passed it on to Jacques-David LeCoultre. The Reverso, which means...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\" \/>\n<meta property=\"og:site_name\" content=\"ICON-ICON\" \/>\n<meta property=\"article:published_time\" content=\"2013-09-10T08:59:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-20T22:15:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"450\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Icon-Icon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Icon-Icon\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\"},\"author\":{\"name\":\"Icon-Icon\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/#\/schema\/person\/e55d52fc3eb90f0f596d4040244e9e8a\"},\"headline\":\"The Reverso by Jaeger LeCoultre\",\"datePublished\":\"2013-09-10T08:59:58+00:00\",\"dateModified\":\"2020-10-20T22:15:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\"},\"wordCount\":388,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg\",\"keywords\":[\"Grande-Reverso-Neva\",\"La-Grande-Reverso-1931-Rouge\",\"Reverso-101-Art-D\u00e9co\",\"reverso-jaeger-lecoultre\",\"watches-jaeger-lecoultre\"],\"articleSection\":[\"Watches\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\",\"url\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\",\"name\":\"The Reverso by Jaeger LeCoultre - ICON-ICON\",\"isPartOf\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg\",\"datePublished\":\"2013-09-10T08:59:58+00:00\",\"dateModified\":\"2020-10-20T22:15:06+00:00\",\"author\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/#\/schema\/person\/e55d52fc3eb90f0f596d4040244e9e8a\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage\",\"url\":\"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg\",\"contentUrl\":\"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg\",\"width\":450,\"height\":675,\"caption\":\"jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.icon-icon.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Reverso by Jaeger LeCoultre\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/#website\",\"url\":\"https:\/\/www.icon-icon.com\/en\/\",\"name\":\"ICON-ICON\",\"description\":\"Luxury Stories\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.icon-icon.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.icon-icon.com\/en\/#\/schema\/person\/e55d52fc3eb90f0f596d4040244e9e8a\",\"name\":\"Icon-Icon\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/a805f008148faa69a17c7f0ea39c1c8fe7cf57667bd31c5e023987a404bf2748?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a805f008148faa69a17c7f0ea39c1c8fe7cf57667bd31c5e023987a404bf2748?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a805f008148faa69a17c7f0ea39c1c8fe7cf57667bd31c5e023987a404bf2748?s=96&d=mm&r=g\",\"caption\":\"Icon-Icon\"},\"url\":\"https:\/\/www.icon-icon.com\/en\/author\/icon\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Reverso by Jaeger LeCoultre - ICON-ICON","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/","og_locale":"en_US","og_type":"article","og_title":"The Reverso by Jaeger LeCoultre - ICON-ICON","og_description":"One day in India in 1930, someone from Jaeger-LeCoultre rubbed elbows with a few polo players from the British colonial army. C\u00e9sar de Trey took on their desire to possess a watch that would be able to support the shocks that came with their sport, and passed it on to Jacques-David LeCoultre. The Reverso, which means...","og_url":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/","og_site_name":"ICON-ICON","article_published_time":"2013-09-10T08:59:58+00:00","article_modified_time":"2020-10-20T22:15:06+00:00","og_image":[{"width":450,"height":675,"url":"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg","type":"image\/jpeg"}],"author":"Icon-Icon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Icon-Icon","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#article","isPartOf":{"@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/"},"author":{"name":"Icon-Icon","@id":"https:\/\/www.icon-icon.com\/en\/#\/schema\/person\/e55d52fc3eb90f0f596d4040244e9e8a"},"headline":"The Reverso by Jaeger LeCoultre","datePublished":"2013-09-10T08:59:58+00:00","dateModified":"2020-10-20T22:15:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/"},"wordCount":388,"commentCount":0,"image":{"@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage"},"thumbnailUrl":"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg","keywords":["Grande-Reverso-Neva","La-Grande-Reverso-1931-Rouge","Reverso-101-Art-D\u00e9co","reverso-jaeger-lecoultre","watches-jaeger-lecoultre"],"articleSection":["Watches"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/","url":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/","name":"The Reverso by Jaeger LeCoultre - ICON-ICON","isPartOf":{"@id":"https:\/\/www.icon-icon.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage"},"image":{"@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage"},"thumbnailUrl":"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg","datePublished":"2013-09-10T08:59:58+00:00","dateModified":"2020-10-20T22:15:06+00:00","author":{"@id":"https:\/\/www.icon-icon.com\/en\/#\/schema\/person\/e55d52fc3eb90f0f596d4040244e9e8a"},"breadcrumb":{"@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#primaryimage","url":"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg","contentUrl":"https:\/\/www.icon-icon.com\/wp-content\/uploads\/2013\/09\/jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg","width":450,"height":675,"caption":"jaeger-lecoultre-reverso-80-ans-d-un-mythe.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.icon-icon.com\/en\/the-reverso-by-jaeger-lecoultre\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.icon-icon.com\/en\/"},{"@type":"ListItem","position":2,"name":"The Reverso by Jaeger LeCoultre"}]},{"@type":"WebSite","@id":"https:\/\/www.icon-icon.com\/en\/#website","url":"https:\/\/www.icon-icon.com\/en\/","name":"ICON-ICON","description":"Luxury Stories","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.icon-icon.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.icon-icon.com\/en\/#\/schema\/person\/e55d52fc3eb90f0f596d4040244e9e8a","name":"Icon-Icon","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a805f008148faa69a17c7f0ea39c1c8fe7cf57667bd31c5e023987a404bf2748?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a805f008148faa69a17c7f0ea39c1c8fe7cf57667bd31c5e023987a404bf2748?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a805f008148faa69a17c7f0ea39c1c8fe7cf57667bd31c5e023987a404bf2748?s=96&d=mm&r=g","caption":"Icon-Icon"},"url":"https:\/\/www.icon-icon.com\/en\/author\/icon\/"}]}},"_links":{"self":[{"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/posts\/5308","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/comments?post=5308"}],"version-history":[{"count":1,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/posts\/5308\/revisions"}],"predecessor-version":[{"id":31168,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/posts\/5308\/revisions\/31168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/media\/5304"}],"wp:attachment":[{"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/media?parent=5308"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/categories?post=5308"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.icon-icon.com\/en\/wp-json\/wp\/v2\/tags?post=5308"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}