White is first and foremost made of light – for Azzedine Ala\u00efa, white encloses a sort of rigor, an architecture so close to his own creations that are every bit as sculptural. Inspired by Vassily Kandinsky\u2019s definition, \u201cWhite acts on our soul like a silence, a nothingness, before any beginning.\u201d, the couturier and his team made white the shade of choice for the label\u2019s second olfactory opus – Eau de Parfum Blanche. Simplicity and rare elegance are captured in the heart of a fragrance that\u2019s as transparent and powerful as a ray of light.<\/p>\n
The same team of creators behind the first fragrance took charge of Eau de Parfum Blanche\u2019s composition – Carla Sozzani, Marie Salamagne, Martin Szekely, and Paolo Royersi all mobilized around the couturier: \u201cIn this new adventure,\u201d explains Marie, \u201cI went towards a white and milky florality, a tad more solar, while adding a powdery side as well as the richness of vanilla and a musky addiction within a timeless elaboration.\u201d<\/p>\n
The result is shockingly evident. Inspired by the Alhambra in Grenada, jewel of medieval Spanish architecture, the flask uses the same spirit in its blocks of stone and cut-out motifs that, like a veil, shut out the entire world\u2026 Vegetal, calligraphic, and geometric motifs evoke for Ala\u00efa the effects of thread and chain that seem to play with light here like a supple chiffon. Discover it now!<\/p>\n","protected":false},"excerpt":{"rendered":"
White is first and foremost made of light – for Azzedine Ala\u00efa, white encloses a sort of rigor, an architecture so close to his own creations that are every bit as sculptural. Inspired by Vassily Kandinsky\u2019s definition, \u201cWhite acts on our soul like a silence, a nothingness, before any beginning.\u201d, the couturier and his team…<\/p>\n","protected":false},"author":3,"featured_media":14973,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,18],"tags":[13098,18710,3550,1297,264,18709],"class_list":["post-14976","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-perfumes","tag-azzedine-alaia","tag-eau-de-parfum-blanche","tag-eau-de-parfum","tag-parfum","tag-perfume","tag-vassily-kandinsky"],"acf":[],"yoast_head":"\n