Somewhere between vintage cult status and Bohemian chic, Missoni’s iconic sweater never ceases to amaze us.
It all started with a fateful meeting between a man, a woman, and most importantly, an underlying motif: Ottavio Missoni and Rosita Jelmini first took their knit sweater to the next level by creating the famous zigzag style. Bewitching the world over and lauded by fashionistas from Anna Piaggi to Diana Vreeland, Missoni puts a new spin on the traditional through their own unique avant-garde lens, transcending time without so much as a wrinkle in doing so.
At almost 60 years old, the Missoni empire continues to grow through the timelessness of its creations, and allows itself to take its sweet time in a world where few can afford such a luxury. The design house, poster child for Italian fashion, still remains loyal to its most cherished values: designing with passion while never straying from its family roots.
Of course, the brand still cherishes its knit sweater, often reinventing it and surrounding it on the runway with the finest of attire. This is how the Missoni Fall/ Winter 2012-2013 collection brings us into a hybrid universe where the urban and the natural come together; a universe where the woman is a valkyrie, a heroine. The zigzags are complemented by animal prints, stripes, and circular designs that are boldly mixed with leather pieces. Layering, capes, and thin belts worn near the chest keep coming back like a literary leitmotiv.
With Missoni, this season is shaping up to be both free-spirited and sensual!
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