Hermès is drawing from its roots and in doing so confirming the quintessence of its achievements past. From its heritage, the house of the golden triangle is offering us a rerelease of the “Drag”, a handbag first conceived by Robert Dumas in 1964.
This older sibling of the Birkin, designed by the father of the “Carré” scarf and the “Kelly”, is reinforcing the ties that exist between the saddlery universe and artistic creation. Classic, distinguished, sophisticated, the “Drag Up” is the culmination of the savoir-faire of the best artisans of leather, steel, gold, and silver working for this design house that, since its founding, has only used unalterable metals at the insistence of Thierry Hermès. On the “Drag Up”, the metal forms an H. Two branded clasps mounted on rods: a mark of identity, and a sincere reflection of Hermès’ discreet transcendence with the equestrian world.
The label’s creative director for leather goods/saddlery – Couli Joubert – is now raising the bar even more; the “Drag Up” is making its big début in the Hermès universe this year. Two colors – cinnamon and earth – two sizes, a more sleek, streamlined shape, and a perfect symmetry left over from the bag’s previous incarnation are more than enough to give this little gem a new universality. Even more proof that Hermès holds the keys to the loftiest of aesthetic and intellectual values. For, in fashion, one cannot triumph without the other.
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