Luxury brands are unequalled when it comes to vivifying the spirit of Christmas. This year, Dior is surprising us by creating an Advent calendar for the very first time. It goes without saying that this calendar is absolutely chic. The brand on 30 Avenue Montaigne entrusted an illustration studio founded by Anne-Charlotte Laurans with the creation of this sublime calendar. Broll & Prascida, a studio that creates and hand-draws images, took on the idea of creating a special interpretation of Dior’s historic headquarters.
Dior’s Advent calendar, made especially for the holiday season, is the creative expression of a gilded holiday. Just as Parisians are discovering Dior’s window displays at Printemps, the brand is also releasing an exceptionally designed calendar. The facade of 30 Avenue Montaigne is thus getting snowed up in an undeniably magical way. All the brand’s emblematic codes are decked in gold and lights just for the occasion.
On the inside, Dior has slipped 20 precious surprises and 4 Christmas decorations that are symbols of the label’s universe. To dive into the magical world of a Dior Christmas, mini versions of the most desirable icons are all presented – Rouge Dior lipstick, Eau Sauvage, the legendary J’Adore, and a number of other products, perfume, and makeup pieces can all be discovered each day. Get it while you can: the first Dior Advent calendar is only available in a very limited edition!