“The connected watch was born in Switzerland.” There’s no doubt about it for Jean-Claude Biver, CEO of TAG Heuer. The valley of Chaux-de-Fonds, cradle of watchmaking, has long led the dance of time. TAG Heuer is introducing a brand new version of its iconic timepiece, this time in a 21st century version. Innovative like none other in their line-up, the TAG Heuer Connected is the fruit of an exclusive collaboration with Google and Intel. The result? All the elegance and finished polish of a beautiful watch, heightened by some of the latest technological advances.
The TAG Heuer is definitely a luxury watch – with over 150 years of expertise, craftsmanship, and heritage of the Swiss valley. This timepiece’s extraordinary quality is forged in a precious metal familiar to the manufacturer: 18K rose gold. The same functions and properties as its ancestors are still present, but the level of connectivity this time around is unparalleled. Undeniably smart, Intel and Google created a multitude of connectivity options here including audio stream, Bluetooth, Wifi, and 4 GB of memory. Even better, the TAG Heuer Connected is also equipped with a small microphone that allows for the use of Google Voice control, facilitated by a sapphire glass touch screen. This is quite literally a technological gem.
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