The House of Hogan represents the classical view on Hogan’s basket sneakers which have become iconic — and the arrival of the new version of the Traditional Hogan.
Hogan Sneakers: 3R or Traditional Hogan?
Called “Yesterday like Today,” the vision of the house of Hogan for Spring/Summer 2022 gives an idea of timeless fashion. Questioning the notion of classic through the innately emblematic prism of the house founded by André Della Valle, Hogan offers a proposal in tune with the times.
Among its fashion pieces that cross epochs not without borrowing their pertinence, the Hogan sneakers come to mind. The only thing to be remarked is the undeniable success of the house – these sneakers were designed in 1986 even though the fashion was not for sneakers!

Being pioneers producing first luxurious sneakers, the Hugan Tradition opens a new way of the self-assured style, close to elegance. If its history is to be discovered here, the importance of this icon is detailed at present time… And it is the house of Hugan that precises: “A new classic that today, 35 years after its beginning, Hogan celebrates with a sustainable reissue in the continuity of the Hogan-3R project presented for the first time last February. The video entitled: “(Not) A traditional love letter,” which presents the SS22 collection, is a letter, open to our Planet Earth.”

Initiated at the beginning of 2021, the project 3R Hogan – Recycler, Reutiliser, Reduction, and, in addition, Rethinker, Respector, Revolutioner – brings high ecological values to the house of Tod’s group. The values mixing respect for heritage, protection of the environment, and a will to anchor creations in the course of time!

Also, the Traditional collection of the upcoming season is plunged into the atmosphere of the season… The models presented here are iconic, timeless, and are of the best quality — the way to make it eternal!
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