Dior’s Imminent Launch of Air Jordan 1 OG

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Dior’s Imminent Launch of Air Jordan 1 OG

Presented during the Pre-Fall 2020 fashion show by Dior, the most anticipated speakers of the season are about to be marketed. Following the principle of the lottery.

Air Jordan 1 OG Dior

Imagined by Kim Jones, current artistic director of Dior Homme, the Air Jordan 1 OG Dior distils everything from the new aesthetic of the house of Monsieur. Combining streetwear and couture know-how, the Air Jordan 1 OG Dior is a collection of the most desired signs of the era.

It must be said that when it was released in the 80s, the Air Jordan has largely reshuffled the cards of cool and style. Inspired by the natural and stunning game of Michael Jordan .

In a shade combining ecru white with iconic Montaigne gray from the house of Christian Dior, the Air Jordan 1 OG Dior also and above all adopted the oblique canvas of the house on the iconic  Nike Swoosh . Obviously stamped with the Wings, Air Jordan logo!

“These two brands are emblematic of absolute excellence, each in their own field. Bringing them together means offering something exciting and truly new, ”says Kim Jones.

Thus doubly adorned with the frankly cool aura of Air Jordan, and the sublime of Dior couture, these sneakers naturally panic passions since their first introduction during the event parade held in Miami in 2019.

To acquire them, the house of Dior relied on an innovative process – the establishment of an exclusive site where it is necessary to register beforehand to hope to access the sale. A sort of lottery to join here . 

Pending the announcement of Dior which will take place, it on July 1, the capsule collection will arrive in stores on July 1. A collection staged in all its beauty by photographer Brett Llyod!