Marine Serre presented her collection in a film dubbed Ostal 24; a collection baptised “Fichu pour Fichu”n in which her crescent moon logo was stamped on her most experimental silhouettes yet.
Marine Serre’s Crescent Moon Logo: Revealing Innovative Fashion
The presentation of the Marine Serre collection can be discovered here. A film baptised Ostal 24 that plunges the designer’s silhouettes into a poetic and dreamlike aesthetic. “On top of that, a film lastst longer than a show; it can live on the internet. Whether you’re alone, in town or in the country, you can still access it. A lot of people can see it and I like that a lot.”, explained Marine Serre.
With the dexternity for which we know her, Marine Serre once more elevates ordinary fabrics to the rank of extraordinary pieces; from cotton and bedsheets belonging more to the domestic world than that of the runway, from forks and spoons, Marine Serre composes pieces of an insane desirability.
The iconic crescent moon, a true brand signature, is thus stamped on pop-hued bath towels which are intertwined with linen rags to give birth to coats, skirts and shirts of a pioneering chic. For their part, denim and tees were torn apart in pieces and put back together to form jackets and second-skin dresses of a surprising beauty, and evidently fashionable.
Thus Marine Serre’s crescent moon watches over an unheard of fashion made out of the old; 45% of materials are regenerated, whereas another 45% are recycled. “I get asked all the time: What’s the next step for fashion? In real life, you see people make what they have last, sharing it with one another. I want to adopt that same approach in my clothes, prolonging them in life. At a certain point, we could even attain a level where we wouldn’t even need to wear clothes. And if that is the case, I know that I would have the energy to move on to something else. I think that is the philosophy that a young and committed brand should have.”